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Our team of PPC experts takes a deep dive into your analytics data, business model, competitive landscape, and market opportunities. With this information we craft a customized strategy to achieve success as defined by your business goals. Developing a successful online marketing presence takes more than just setting up a few campaigns; it takes the same time and dedication that you put into building your business -- that's just what you get from a Leverage strategy review.
GET THE MOST FROM YOUR DIGITAL AD SPEND
You won't be sold a "package" at Leverage. Every business has different needs and goals, which call for different strategies. Our proposals are designed to fit your goals, not our convenience.
A Custom Strategy - Not a Template
Let Our Experts Evaluate Your PPC Strategy
Consumers and business purchasers are taking longer to make decisions. To win business, you have to be present with the right message at every stage of the decision journey.
Campaigns for the Entire Funnel
A winning strategy is one that is designed to continually evolve to meet the needs of the market. Our strategies include testing parameters to ensure that we constantly improve performance.
Continual A/B Testing
When people talk about PPC, they generally mean Google AdWords. Leverage evaluates all possible channels to get your ads in front of the right audience and maximize your return.
Outside the Box Strategies
We use a variety of tools to create and organize a robust set of keyword targets. We then monitor search patterns on an ongoing basis to respond to any changes in user search behavior.
Ongoing Keyword Research
Setting keyword bids across your account can be a daunting task. We use a variety of tools to take a scientific approach to bidding that maximizes ROI.
Bidding Based on Business Goals
Find Out What It's Like to Partner With Us -- For Free
What Sets an Evaluation from Leverage Marketing Apart?
Get a Fresh Look at Your Marketing Strategy.
Learn How to Improve Your Marketing ROI Today.
@2015 Leverage Marketing, LLC
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Increase Your Site Visibility
We go deeper than our competitors because search is in our DNA.
PPC that goes beyond best practices.
A Leverage Evaluation is a Sample of What We Would Do As Your Marketing Partner
The services that you can expect to receive as our client are exactly what we give you in our evaluation. The report we deliver will provide you with valuable insights to help drive your online marketing strategy. Whether your choose to partner with us or not, you'll walk away with a free roadmap to online success.
Audit
We take a look at everything that affects your online marketing including the competitive landscape, the specific conversion journey for your business, opportunities in both search and display, tracking, remarketing, your current landing pages, and much more.
Analyze
With the data we collect in our audit, we do in-depth analysis of all of the opportunities you could be exploiting. We look at your Quality Score and Impression Share, and take a look at your competitor's paid keywords and estimated budgets. We also evaluate your current campaign structure and performance.
Advise
After identifying all your opportunities for growth and improvement, we develop a plan to maximize your results. Your strategy will be comprised of a mix of new search campaigns, full use of remarketing, landing page optimizations, opportunities in display advertising, a plan for conversion attribution that will ensure the best allocation of your marketing budget.